The role of links in creating good SEO
Link management makes up a large part of your search engine optimization (SEO). Who you link to, and who links back, will affect your ranking in the search engine page results. A good SEO services Oakland team will be able to help you with link management so you can avoid a common pitfall that affects most businesses that try to do their own SEO.
Deciding if a link is good
When the major search engines announced they were also going to be considering the links on and to a site, everyone started grabbing links and putting them on their pages. They weren’t wrong to do this, the only thing the engines said was the more links the merrier. When the search engines figured out that was going on, they started to look at the relevancy of the link. They didn’t just discount the link from your score if it was irrelevant, they would lower your overall score if it was there. You couldn’t just spam comments with a link to your site and then link back to the comment thread anymore, the links had to have a purpose.
It isn’t enough to just have a relevant link, they have to be managed. Depending on the changing requirements of a search engine, the link that was relevant 6 months ago may be invalid know. SEO services include checks to make sure that links aren’t broken and that they still lead to sites that will improve your rank, not hurt it.
Find good SEO services in Oakland
You don’t need to know how to do things, only to understand the concepts of what needs to be done to create an effective strategy for your SEO services Oakland team to implement. Finding an SEO services Oakland company that you can work with who will take the time to make sure you are educated in the vocabulary while they take care of the details of the implementation. You need to know what your demographics are, and what budget you are working with before you start to worry about strategy. Ask for presentations and go with the one that makes sense, and that includes link management.